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| Oh Wood Eye! These frames have a finish that feels and looks like wood. |
We've always had a mad crush on
L.A. Eyeworks and the visionary crew behind the brand. That whole "visionary" thing is no pun either--they really fit the bill as one of the few fashion-related brands with a truly design perspective. I'm always a wee reluctant to attach the f-word to them, in fact, because despite the edgy insight, L.A. Eyeworks transcends 5-minute trends with frames that are, for lack of a better term, modern classics.
We met with fab co-founder Gai Gherardi and her equally fantastic cohorts Angela Gee and Brent Zerger at company HQ yesterday to talk shop, literally: L.A. Eyeworks will be part of the marvelous new lines we will be introducing at the super-sized A+R store in Venice that we are aiming to open in the next month or so.
With the guidance of Gai and the team, Andy and I put together two capsule collections that are very A+R. Among our selections were frames made with a breakthrough acetate treatment--the surface is scored to look and feel like wood grain. I love the off-white version because it looks a bit like bone.
Can't wait for you to see them.
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